SPMG 703 - External Relations in Sport

Credit(s): 3
When Offered: As Needed

This course is designed to provide a student with an understanding of the field of public relations, communications, development, and support organizations as they apply to sport organizations. An understanding of public relations planning is provided as well as a study of the concepts of sports fundraising. It provides a framework within which development staff, managers, and directors can operate and develop fundraising programs and create support organizations.