MKTG 440 - Marketing, Business and Environmental Ethics

Credit(s): 3
Lecture Hours: 3
Lab Hours: 0
When Offered: Fall

To develop the ability to recognize ethical issues in business and the interrelationship of business ethics and social responsibility. To present guidelines and a framework which is designed to identify and analyze ethical issues in organizations. To CRITICALLY assess the different ethical theories used in business decisions and to consider individual diversity of values. To examine the consequences of individual business ethical situations through VCR and case analysis.

Prerequisite(s): MKTG 301.