DRAFT - 2026-2027 Undergraduate Catalog 
    
    Jan 29, 2026  
DRAFT - 2026-2027 Undergraduate Catalog

MKTG 410 - International Marketing


Credit(s): 3
Lecture Hours: 3
Lab Hours: 0
When Offered: Fall, Spring, Summer

Emphasis on the problems and decisions facing managers of international marketing across national boundaries, the environment in which international marketing takes place and ways of integrating and coordinating marketing programs in many diverse markets.

Prerequisite(s): MKTG 301 .