2021-22 Undergraduate Catalog 
    
    May 21, 2024  
2021-22 Undergraduate Catalog [ARCHIVED CATALOG]

COMM 327 - Public Relations Techniques


Credit(s): 3
Lecture Hours: 3
Lab Hours: 0
When Offered: Fall, Spring

Examination of skills and techniques used in the practice of public relations, with particular attention given to writing for public relations, copy dissemination, media use and media network design. Techniques range across internal and external media, print, electronic and audiovisual media.