COMM 334 - International Public Relations

Credit(s): 3
Lecture Hours: 3
Lab Hours: 0
When Offered: Spring - Odd

A study of the dynamics of international public relations, including the infrastructure of international companies and organizations and the management of their global reputations. It also analyzes the barriers involved in global business and processes involved in carrying out crisis and catastrophe communications at an international level. The course provides an opportunity for observation and field study in an international setting through visits to PR firms and organizations in other countries.

Prerequisite(s): Junior standing or permission of instructor.
Crosslisted With: COMM 534